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Advertising Agency Copywriter Career Profile
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Starting your career as an advertising agency copywriter doesn't have to be an unachievable dream. Learn more about a copywriting career to decide if you want to be the copywriter......


Chemistry.com Adds $40 Million Campaign
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Chemistry.com is continuing its efforts to take down its online dating site competitors with a new ad campaign. The company has announced plans for a $40 million ad push that......


Setting Rates for Freelance Jobs and Getting Paid
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Per project? By the hour? Find out the best way for a freelancer to set rates for freelance jobs and get paid when dealing with an ad agency. Vote in the......


Pitching Your Own Ad Campaign Idea
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You have a great idea. You've never seen it done before. Now what do you do with it? Learn more about pitching your own ad campaign idea.......


Starting Your Advertising Career
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Want to work in advertising? These tools can help get you started: Is a Career in Advertising Right for You? 10 Things To Do Before You Find a Job in......


Five Steps For Taking Your Product To Market
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Half the battle of making your product a success is being prepared when you take the product to market. These five steps show you how to get on the right......


Retromercial Break: Smurfberry Crunch Cereal
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Show of hands. How many of you have heard of the Smurfs? Lots of hands. Now how many of you have heard of Smurfberry Crunch cereal? Some hands go down. And finally,......


Intel Pulls Controversial Ad, Apologizes
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Intel has pulled an ad featuring a white man surrounded by six sprinters. According to Nancy Bhagat Vice President and Director of Integrated Marketing at Intel, the ad was supposed......


Subtle Emotion - The Key To Copy That Works
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There's a lot more to writing copy than just sitting down and typing out some words. Working emotion into your copy helps you write persuasive ads that will sell, sell,......


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